LICH Activists Release Commercial Calling Upon Governor For Help

Adding 4-6 minutes to an ambulance ride in Downtown Brooklyn will mean people who don’t have to die, will die on the way to another hospital, say supporters.


A new commercial, "LICH—Two Minutes to Live," will begin airing this week on NY1, according to a release by The Cobble Hill Association.

The video depicts Bed-Stuy Volunteer Ambulance Corps. workers driving a patient in need of emergency care—and who no longer has the local resource of Long Island College Hospital's ER to race to—with fatal results. Creators hope it will compel Gov. Andrew Cuomo to keep the LICH doors open.

“Doctors, emergency room nurses, and EMS workers all tell us that adding 4-6 minutes to an ambulance ride will mean people who don’t have to die, will die on the way to another hospital,” said Roy Sloane, President of the CHA, in the release. “Nearly 1 million people who live, work, shop, and play in Downtown Brooklyn are in grave danger. We depend on Long Island College Hospital for critical emergency care."

Dr. Toomas Sorra, lead physician for the Concerned Doctors of Long Island College Hospital also provided a statement.

“It is unconscionable that the Governor would close LICH given the incredible increase in population in the greater Cobble Hill area," he said. "And for what? Because the State wants to build even more high-rise housing for even more people to live in the area? It makes no sense.”

The production of the commercial was accomplished entirely by volunteers with donations of time and money, said Sloane. 

eve April 02, 2013 at 03:32 PM
very realistic and well done. congrats to C.H.A.
Joanne April 04, 2013 at 12:19 AM
More people need to see this and let the community know that this ad is out. Let us share it and make some noise. We will not roll over and die. We will let ourselves known and also at the voting booth. I will not support any politician who doesn't have the common sense to keep LICH and is not concerned for the great good of Brooklynites in the Carroll Garden, Cobble Hill and Brooklyn Heights.
joseph colomb April 04, 2013 at 11:40 PM
Our Governor, Honorable Andrew Cuomo and our good Mayor Mike Bloomberg must help the growing city of Brooklyn. Removing Long Island College Hospital will prove to seriously damage the health needs of all residents of this vibrant growing city of Brooklyn. Surly the great State of NY and this great city of the world NYC can do better.Please save LICH we need our Hospital caring for all our people. Reply
eve April 05, 2013 at 07:17 PM
all we can all do now is give the honorable gov & good mayor a phone call everyday & tell them exactly that.
joseph colomb April 06, 2013 at 12:41 AM
contact Mayor Michael R. Bloomberg directly by writing, calling, faxing or e-mailing: City Hall New York, NY 10007 PHONE 311 (or 212-NEW-YORK outside NYC) E-MAIL: http://www.nyc.gov/html/mail/html/mayor.html Contact The Honorable Gov.at http://www.governor.ny.gov/contact/GovernorContactForm.php
joseph colomb April 06, 2013 at 04:10 PM
-The March to Save Our Hospital is scheduled this Sunday starting at 1PM in Red Hook and ending with a Rally at LICH Meet at 1PM at Coffey Park (near the Dwight and Verona Street entrance) to rally and march to Long Island College Hospital. Community groups, patients, 1199, New York State Nurses Association, Concerned Physicians of LICH, elected officials and many other supporters will voice our commitment to keep LICH open for care. Come one Come all.


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