Business & Tech
It's Time To Think Pink: Businesses Give Back
October is National Breast Cancer Awareness Month. Find out what businesses are doing to spread the word.
Think pink? It might be because it’s that time of year. Pink chocolate. Pink bagels. Pink hair weaves. Pink sheets. Pink stilettos. And, of course, a boatload of pink ribbons.
Many businesses are in on the fight for the cure.
in Boerum Hill is , the Duchess Marden, to the American Cancer Society for the entire month of October.
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New York restaurant owners are thinking pink and serving it up, too. “Be an epiCUREan” is a campaign to help raise money. Participating restaurants will identify a “pink” item on their menus and whenever that item is ordered, the breast cancer piggy bank gets money (through October).
In Brooklyn:
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- Aliseo at 665 Vanderbilt Ave. in Prospect Heights will be hosting a private dinner on October 14 featuring locally harvested, sustainable food. The restaurant will donate $65 per dinner to the American Cancer Society.
- Baluchi's at 310 Fifth Ave. in Park Slope will be serving a Cucumber Lemondade made with vodka and donating $5 per each cocktail sold.
- Bar Sepia at 234 Underhill Ave. in Prospect Heights will donate a portion of proceeds from the sale of a special pink cocktail during the month of October.
- Cheryl's Global Soul at 236 Underhill Ave. in Prospect Heights will donate a portion of proceeds from the sale of pink cupcakes and pink cocktails.
The New York City skyline is lit up with more than 40 buildings as part of the City in Pink. On Sept. 20, Estée Lauder spokeswoman Elizabeth Hurley flipped the switch and turned the Empire State Building pink.
Estée Lauder continues to give support to the cause. “Together we are stronger. Together we can do more. Together we can find a cure,” Evelyn Lauder has said.
Washington, D.C. is having a similar dining program called Take a Bite out of Breast Cancer.
Macy’s and Panera Bread also got in on the pink-ribbon action. Macy’s has chocolates and stuffed animals, and Panera is baking pink ribbon bagels during October, both to benefit breast cancer awareness.
Do you know about other great charity work businesses are doing for Breast Cancer Awareness month? Let us know in the comments!
