Denim Help Hits Smith Street

New Smith Street denim store provides a vintage feel, designer jeans and help to look good.

A good pair of jeans is hard to find.

Gone are the days when Levi’s solely dominated the denim market. Suddenly Joe’s appeared, Citizens of Humanity, 7 for All Man Kind, and there’s more than just the bell-bottom or flare, but the straight leg, Cigarette, Chelsea, boot cut — it can be overwhelming.

Fear not jeans hunters. Rivet, which opened in Boerum Hill three weeks ago at 151 Smith St., specializes in helping you find the perfect pair.

Rivet owner Mark Davidov, who also has a location in , has expanded his franchise that emphasizes American-made denim for men and women—and now residents in the Carroll Gardens area can have their very own derriere-helping consultation.

Employee Taylor Workman acknowledged that “buying jeans is a commitment.”

“People often try jeans on for half-an-hour or 45 minutes…We offer a consultation and try to help you find jeans that fit your body,” said Workman.

“A girl was in the store Wednesday who found a pair of jeans she loved so much she bought them in three different colors,” said Kaitlin Fitzgerald, who also works at the shop. “The Charlotte Straight Leg by AG,” the store’s most popular brand for women (J Brand takes the prize for men).

Rivet goes that extra mile to help you feel and look amazing in denim. To boot, the spacious store—which also sells bags, shoes, and other apparel—is lined with antiques Davidov collects.

Workman and Fitzgerald noted that there’s a price point in the store for everyone (their stock, on average, ranges in price from $100 to $200), but when someone's buying expensive jeans, the extra attention Rivet provides is a definite bonus. 

Louise August 04, 2012 at 07:24 PM
Years ago on Atlantic Ave there was a store front type warehouse looking place..Lol. It was piled high with second hand dungarees(but barely worn) and dungaree skirts that were made from the dungarees. OMG they were great. I had 2 long skirts one plain and the other with a flowered panel in the middle,front and back..in there you would sweat looking thru the stuff but such a great thing. Today you couldn't get anything like this and it wasn't expensive, maybe 5.00 a skirt. Today they would be called Vintage and you would pay at least 100.00 for a pair maybe more. Nothing is like the old days...sigh......
Born&Raised August 06, 2012 at 06:27 PM
Sounds great, but unfortunately all these small boutiques in the neighborhood cater to the petite, smaller figures. Doubt I would find a pair of jeans here for my full figured body. : - ( I would not mind spending the money on a great pair of jeans that fit me great.


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